Creative library

This step covers where to find approved Secrets AI creative and how to ask for something custom when the library does not cover the angle you are running.

Where the library lives

Secrets creative is kept in two places. Check both.

• Inside Everflow. Open your assigned offer and check the Creatives tab. This is where landing page variants live, and where you select a specific landing page when generating a tracking link.
• The shared asset library. The full library of banners, logos, brand guidelines, video and text ad copy is a Google Drive folder maintained by the affiliate team. Your affiliate manager shares the link.

New assets are added as they are produced, without a separate notification. Check back periodically rather than assuming you have seen everything once.

What is in the library

• Landing pages: the different entry experiences your traffic can be routed to. Selected at the tracking link step, not hardcoded into your account. See Tracking links.
• Banners: standard sizes for display and native placements.
• Logos and brand assets: for anywhere you need to represent Secrets AI visually and accurately.
• Video creative: where available for your traffic type.
• Text ad copy: pre-approved snippets for platforms that restrict creative flexibility, such as search and some native networks.

Requesting something custom

If none of the existing landing pages or creative fit your angle, your affiliate manager can scope a custom build when your traffic potential justifies it. The more specific your brief, the closer the first version lands to something you can run.

Send your affiliate manager:

1. Your traffic source and audience.
2. Your target GEO.
3. The specific angle or hook you want the creative to lead with.
4. Any reference URLs or competitor pages you have seen convert well.
5. One or two creatives you plan to drive traffic with.

Turnaround depends on current workload. Your affiliate manager confirms a realistic timeline when you submit the request, rather than a fixed promise up front. One round of revisions is generally included; a significant rework of the brief resets the clock.

The brief matters. "A landing page for Reddit traffic" gets you something generic. "Reddit traffic from AI companion communities, US Tier 1, leading with the character-chat preview" gets you something built to convert.

Getting the most out of what is there

• Test two or three creatives in parallel rather than committing to the first one you grab. Tag each with a distinct sub-parameter so you can compare EPC directly.
• Match the creative to the landing page. A chat-preview banner belongs on a chat-led landing page, not a generic homepage. The mismatch shows up in your conversion rate.
• Respect platform rules. What clears review on a creator-friendly social platform will get flagged on Google or Meta. Use library assets in the context they were built for.
• Track creative through sub2 to sub4, never sub1. sub1 is reserved for your Click ID. With creative tagged this way you can pull EPC by creative straight from a Flex report, and you have real data to back up your next custom request.

Common missteps

• Modifying creative beyond what is reasonable. A light crop or recolor of a banner is usually fine. Rewriting the copy or swapping the model in the image is not. If you are unsure, ask before you run it.
• Requesting a custom landing page before testing the library. If a stock page converts acceptably, a custom build is a marginal gain. Baseline with the library first, then bring the data.
• A vague brief. "Make it convert better" is not something your manager can act on. Audience, GEO, hook and reference material are what get you a usable first draft.

All creative must stay within the program rules: 18+ audiences only, no misleading claims, no incentivized clicks, and accurate use of the Secrets AI brand. See Policies.

Next steps

• Run through everything once more with the Onboarding checklist, the next step.
• Choose landers with Which landing page should I use?.
• Ask for more with Custom rates and creatives.
• Not approved yet? Apply to the Secrets AI affiliate program.